GM GENUINE parts & acdelco QUARTERLY Social Posts
The @OfficialACDelco Instagram account was refreshed to be a dual-branded account with GM Genuine Parts. Since then, there has been an effort to produce quarterly content to inform consumers about parts’ offers and provide a seamless path to purchase through Instagram stories and Facebook posts. The goal is to target DIYers or shop owners who are actively engaging and convert them from followers to consumers.
Below are some examples of different creative Instagram stories and Facebook posts we’ve done in the past:
